Case Study: Brooks Running Makes It Rain With Weather Marketing

Utilizing Skymosity’s advanced weather marketing platform, Brooks Running has been able to create and deploy relevant, hyper-targeted email triggers based on the real-time weather of their subscribers. With these weather-based email triggers, Brooks has experienced over 61% lift in email conversion rates and a remarkable 56% lift in revenue per delivered email.

Read The Full Case Study Here: http://www.skymosity.com/press/brooks-running-leverages-weather-based-advertising.pdf

BrooksRunning_WeatherMarketing_Skymosity_EA Rainmaker

About Skymosity™

Skymosity™, an Email Aptitude Company, is a breakthrough Weather Marketing SaaS platform. Starting with its patent-pending email trigger technology, EA Rainmaker, the Skymosity Weather Marketing Platform transforms big weather data into actionable wins and enables marketers to leverage advanced weather analytics, email triggers, weather-based site personalization, and more. For more information, visit Skymosity.com.

 

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Posted in Email Aptitude, Skymosity Team, Weather Marketing, Weather-Based Email Triggers